You want to see a clear return on your marketing investment

We track data right from the start and you will receive a monthly analysis of your online presence which focuses on Key Performance Indicators. This allows you to maximize the return on investment from your online marketing efforts, make informed decisions and see steadily improving results.

Together we agree on Lead Value based on the average gross margin of an additional client and your conversion rate. We then track every lead we generate for you online and measure the individual value of every phone call you receive, every request for service, every email subscription etc. 

We provide clear analytics and regular comprehensive reporting, in particular for the value generated. Our online marketing system:

• tracks and records phone calls for quality assurance and training,
  
• tracks anonymous visitors to your website. If a company visits your site then an email is sent to you automatically,
  
• sends monthly analytics to track the lead value we have generated and other agreed-upon KPIs.

However, our reports provide a summary of all other information available on your web presence:

• traffic information and conversions from your website (Google Analytics and Google Search Console), 
  
• search engine ranking for selected keyword phrases
  
• engagement on your social media
  
• engagement of your email newsletters
  
• presence in local directories, etc.
  

See case study Horton Automatics