Conceptinero

Conceptinero

Conceptinero provides consulting services to get tax refunds for companies investing in innovative research and development.

We assessed their market, the competitors and their business model to create their brand story and translate it into a website.

Content Marketing

Our content marketing services for Conceptinero started with a clear digital marketing strategy. From there we researched the search terms that their ideal clients were using to find their services, and built a content strategy focusing on the needs of their target audience. Based on a content calendar we created regular content, and repurposed it for social media and Google Business Profile.

Eventually, the various blog posts created a Pillar Page on the Conceptinero website. A Pillar Page or or Hub Page is like a directory of content on a main topic, with subtopics and a number of articles for each subtopic.

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Thomas and Mawazo simplified the Online Marketing strategy process by guiding us through the steps to realizing all the facets of what we needed to focus on to best market our business.


Kevin Kelner, CEO Conceptinero

Kevin Kelner
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